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HomeNews CentreMedicine NewsTGA orders company to stop advertising its sunscreen as “nano-free” (20 July 2011).

TGA orders company to stop advertising its sunscreen as “nano-free” (20 July 2011).

Primary sunscreens with SPF > 15 are regulated as medicines in Australia and as such, come under the jurisdiction of the TGA. In a controversial move, the TGA has ordered that the sponsors of “Invisible Zinc” stop advertising that their products are “nano-free” and implying that competitors products are potentially dangerous.

The section of the therapeutic goods advertising code quoted as the basis for this ruling is Section 4: General Principles ...  (2) An advertisement for therapeutic goods must not: ..  (d) abuse the trust or exploit the lack of knowledge of consumers or contain language which could bring about fear or distress;. There have been mixed reactions from industry and public health experts, with most agreeing that there are problems with the advertisement, that consumers must not be discouraged from using sunscreens, but companies should be permitted to state “nanoparticle-free” without extrapolating that to imply that all products with nano-particles are dangerous. (Source: www.abc.net.au)

Last Updated on Wednesday, 20 July 2011 11:19

 

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